Portfolio Company

Lemon Perfect

Lemon Perfect
status: active

Lemon Perfect is a naturally refreshing, zero sugar, enhanced water filled with hydrating electrolytes and essential antioxidants. Named a “Best New Product” by BevNET, Lemon Perfect is certified organic and has an organic lemon squeezed into every bottle. The shelf-stable beverage has only five calories and 100% daily value of Vitamin C.  Lemon Perfect can be found in retailers nationwide including at Whole Foods Market, Target, Publix, Costco and Sam’s Club.

Lemon Perfect
Company News
  • Forbes - February 12, 2023
    Beyoncé Backed Hydration Company, Lemon Perfect, Bags Nearly $37 Million In Latest Funding Round

    Yanni Hufnagel, Lemon Perfect’s founder and CEO, has confirmed an SEC filing that the Atlanta, GA-based hydration company has raised another $36.8 million in its latest equity deal led by Goat Rodeo Capital Management, just one year after closing a $31 million series A with involvement of internationally famed artist Beyoncé Knowles-Carter.

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  • Today Show - July 21, 2021
    Lemon Perfect is one of the Today Show's '6 Summer Finds'

    With all of the flavor of lemonade but none of the sugar, this might just become your new summer drink. Just Lemon is naturally refreshing cold-pressed lemon water that is filled with hydrating electrolytes and essential antioxidants. If the taste of lemon is not your cup of tea, this drink also comes in six different flavors from strawberry passion fruit to blueberry acai.

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  • Beverage Industry - December 3, 2020
    Lemon Perfect named "2020 Innovation of the Year"

    Out of the thousands of new product unveiled in 2020, Lemon Perfect was one of five beverage companies and brands chosen by the editors of Beverage Industry as a 2020 Innovation of the year. These brands are challenging the status quo by broadening their offerings and making their mark in beverage categories.

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  • Forbes - August 18, 2020
    Enhanced Water Company Lemon Perfect Raises $6.6 Million In Seed Funding

    Beechwood Capital, one of the investors participating in Lemon Perfect's seed round, said its team found the company while looking for unique, differentiated and disruptive consumer products to invest. “We absolutely love the product,” the firm’s managing partner Larry Kahn said. “Their taste appeals to a broad audience, and [they are able] to take share from other functional beverages — both juice and obviously soda.”

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  • PRNewswire - July 14, 2020
    Lemon Perfect Makes a Refreshing Summer Splash With Significant Retail Expansion & New DSD Distribution

    Lemon Perfect, an innovative cold-pressed lemon water brand that has exploded onto the scene in the enhanced water category, announced today that its line of beverages is now available at Publix, Ralphs, and Stew Leonard's. The brand also announced that it has entered into DSD agreements with highly regarded beverage distributors Classic Beverage and John Lenore that will further enhance the brand's footprint in Southern California.

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  • Food Navigator - March 10, 2020
    Lemon Perfect Teams Up with Big Geyser to Take its Lemon Water to Broader Audience

    CEO and founder of Lemon Perfect Yanni Hufnagel – who has just teamed up with New York-based beverage and snack distributor Big Geyser – believes the company’s cold-pressed lemon water, which contains five calories and 0g of sugar per bottle, can be a mainstream beverage as it expands beyond its initial market of Southern California.

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  • PR Urgent - December 09, 2019
    Lemon Perfect Named “Best New Product” at 2019 BevNET Awards

    Lemon Perfect, an innovative cold-pressed lemon water brand that has exploded onto the scene in the functional beverage category, was named “Best New Product” at BevNET’s Best of 2019 Awards. BevNET’s annual end-of-year awards honor companies, brands, individuals and products across the beverage landscape.

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